Year: 2025
Chemicals
Client: ATCO Paints, Gandhinagar
3 Side Open · Design · Fabrication
ATCO Paints
↓ATCO Paints — Exhibition Stall Design at GPBS Gandhinagar with a Hanging Texture Wall
Client: ATCO Paints
Vertical sample boards hang from black poles along the open edges, each carrying a different applied texture in blue, ochre, grey and blush. Above them sits a curved backlit fascia drum with the blue logo, visible down the aisle. Inside, blue-framed niches hold lit shelves of primer, putty and emulsion pails, a backlit graphic panel carries the range, and a curved counter with a glass table completes the corner of the three-side open stall.
Project Details
2025 · GPBS 2025
What We Delivered
Materials Used
Case Study
The Challenge
A paint company has nothing to put on a plinth — what buyers want to judge is finish, texture and depth of colour. The plot was a compact 12 sqm open on three sides at GPBS, so the exhibition stall design at GPBS Gandhinagar had to give ATCO a display that worked as a wall from outside and as a sample library from inside.
What We Designed
Vertical sample boards hang from black poles along the open edges, each carrying a different applied texture in blue, ochre, grey and blush. Above them sits a curved backlit fascia drum with the blue logo, visible down the aisle. Inside, blue-framed niches hold lit shelves of primer, putty and emulsion pails, a backlit graphic panel carries the range, and a curved counter with a glass table completes the corner of the three-side open stall.
Why It Worked
Visitors reached out and touched the boards, which is exactly the behaviour a paint brand wants on the floor. Because the boards hung rather than sat on the ground, the stall stayed visually open on all three sides and the lit shelves stayed readable from any angle. The exhibition stall design at GPBS Gandhinagar turned a small corner plot into a finish library people walked into.
Inside the Build
The Result
Suspended textured finish boards
Key Feature
12 sqm
Exhibition Area
3 m
Stall Height
Backlit fabric fascia box
Primary Material
Project Summary
Visitors reached out and touched the boards, which is exactly the behaviour a paint brand wants on the floor. Because the boards hung rather than sat on the ground, the stall stayed visually open on all three sides and the lit shelves stayed readable from any angle. The exhibition stall design at GPBS Gandhinagar turned a small corner plot into a finish library people walked into.
Start Your Project
Planning an exhibition presence that needs to look sharp and perform under pressure?
Share your exhibition brief — stall size, show name, and brand requirements. We respond with a design concept within 72 hours.