Maruti Aatman 360 — 36 sqm exhibition stall design at Vyapar Bazaar Ahmedabad

Project Details

Two names had to share one 36 sqm room: Maruti as the developer and Aatman as the project, with 360 as a third mark on the wall. The plot opened on one side inside a banquet hall, where the ceiling and lighting belong to the venue. Getting a hierarchy into the exhibition stall design at Vyapar Bazaar Ahmedabad mattered more than adding anything new.

Materials Used

Two names had to share one 36 sqm room: Maruti as the developer and Aatman as the project, with 360 as a third mark on the wall. The plot opened on one side inside a banquet hall, where the ceiling and lighting belong to the venue. Getting a hierarchy into the exhibition stall design at Vyapar Bazaar Ahmedabad mattered more than adding anything new.

Warm teak laminate takes the left wall of this exhibition stall design at Vyapar Bazaar Ahmedabad and carries Maruti in backlit letters with the 360 mark below; the right wall stays white and carries Aatman on a lit ledge, so each brand owns a surface. An oval cut into a dropped ceiling, cove-lit at its edge, gives the room a centre and lets the venue ceiling show through. Black track spots pick out two screens and backlit render lightboxes above a glossy white floor.

The oval overhead reads first, because nothing else in that hall had a ceiling of its own. Under it the room works as a sales lounge rather than a booth — sofas, a low table, lit renders behind whoever is talking. One open face was enough: the teak wall pulled from the aisle, and the developer stand kept people inside.