Year: 2026
Printing and Packaging Industry
Client: Veritech, Greater Noida
2 Side Open · Design · Fabrication
Veritech
Veritech Exhibition Stall Design at LOUPE India Greater Noida 2026
Client: Veritech
At the centre we cut a black recess into a white stand and put a rotating glass cylinder in it, lit from inside, so one object reads from both aisles. Either side of it runs the packaging gallery: five backlit bays for automotive, medicine, FMCG, apparel and home appliances, each holding real packs on open shelves. A touchscreen at the corner asks visitors whether they can spot a fake. Canpac takes the far bay in red.
- Client
- Veritech
- Industry
- Printing and Packaging Industry
- Exhibition
- LOUPE India 2026
- Location
- Greater Noida, India
- Year
- 2026
- Type
- 2 Side Open
- Stall Area
- 50 sqm
- Height
- 4 m
- Style
- White slatted stand with a black display core
Project Details
2026 · LOUPE India 2026
The Brief
Veritech sells trust. Its security labels and holograms exist to prove a pack is real, which makes the product almost invisible on a shelf. Canpac, the parent company, makes the cartons and laminates that carry them. The exhibition stall design at LOUPE India Greater Noida had to hold both on 50 sqm, with a corner on two aisles.
What We Delivered
Materials Used
Case Study
The Challenge
Veritech sells trust. Its security labels and holograms exist to prove a pack is real, which makes the product almost invisible on a shelf. Canpac, the parent company, makes the cartons and laminates that carry them. The exhibition stall design at LOUPE India Greater Noida had to hold both on 50 sqm, with a corner on two aisles.
What We Designed
At the centre we cut a black recess into a white stand and put a rotating glass cylinder in it, lit from inside, so one object reads from both aisles. Either side of it runs the packaging gallery: five backlit bays for automotive, medicine, FMCG, apparel and home appliances, each holding real packs on open shelves. A touchscreen at the corner asks visitors whether they can spot a fake. Canpac takes the far bay in red.
Why It Worked
Black against white is a cheap trick and it works. On a floor of bright label stands, one dark recess reads as the thing to walk towards. The quiz does the rest, because asking a visitor to pick the counterfeit is a better opening than a brochure, and a wrong answer gives the team on the booth something to explain.
Inside the Build
The Result
Rotating lit cylinder in a black core
Key Feature
50 sqm
Exhibition Area
4 m
Stall Height
White laminate fins and panels
Primary Material
Project Summary
Black against white is a cheap trick and it works. On a floor of bright label stands, one dark recess reads as the thing to walk towards. The quiz does the rest, because asking a visitor to pick the counterfeit is a better opening than a brochure, and a wrong answer gives the team on the booth something to explain.
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