A S Automations — Exhibition Stall Design at Pharma Pro Pack Hyderabad 2024

Project Details

A S Automations sells strip and blister packaging machines, and the machines were coming to the hall with them. That decided everything else. On 27 sqm with two open sides, most of the floor had to stay clear for equipment plus the engineers standing around it. The exhibition stall design at Pharma Pro Pack Hyderabad had to behave like a working floor rather than a display case.

Materials Used

A S Automations sells strip and blister packaging machines, and the machines were coming to the hall with them. That decided everything else. On 27 sqm with two open sides, most of the floor had to stay clear for equipment plus the engineers standing around it. The exhibition stall design at Pharma Pro Pack Hyderabad had to behave like a working floor rather than a display case.

Structure was pushed to the perimeter. A white fascia band wraps both open sides at height with the logo, the automation-in-pharma-packaging line and the booth number, floodlights mounted along its top. The walls beneath take backlit panels naming the strip and blister process lines, plus a screen, with a green band tying them to the brand. In this exhibition stall design at Pharma Pro Pack Hyderabad the machines stand on a raised blue platform, counters and a seating corner at the far end.

Buyers walked straight onto the platform from either aisle and put their hands on a running machine - no threshold, no counter in the way. The lit process panels behind gave engineers something to point at halfway through a demonstration. The clientele wall answered the credibility question before anyone asked it, which is a lot to get from a pharma trade show booth on 27 sqm.