Beacon Industries exhibition stall design at WAPTAG Water Expo Gandhinagar, 24 sqm

Project Details

Three open sides sound generous until you have to fit two brand identities, a pump range and a meeting corner into 24 sqm. Beacon Industries needed the exhibition stall design at WAPTAG Water Expo Gandhinagar to sit high enough to be seen over the neighbouring blue-and-white stalls, while keeping the floor free for heavy pumps that visitors would want to inspect closely.

Materials Used

Three open sides sound generous until you have to fit two brand identities, a pump range and a meeting corner into 24 sqm. Beacon Industries needed the exhibition stall design at WAPTAG Water Expo Gandhinagar to sit high enough to be seen over the neighbouring blue-and-white stalls, while keeping the floor free for heavy pumps that visitors would want to inspect closely.

Height came from a suspended white drum — a circular fascia ring carrying the logo, held on a blue-clad column and slim chrome poles, with downlights recessed into its underside. The back wall runs as a band of backlit blue panels above white cabinets, so literature and small parts store out of sight. Counters angle outward at the two corners: one in Beacon blue, one for BioIon. Pumps stand on the open floor of the 24 sqm booth and on a low plinth.

That floating ring was the give-away — you could find it from two aisles away, and it kept the eye above the crowd. Underneath, the plot stayed walk-through: no front counter to get past, pumps at knee height where engineers could crouch and look. The angled corner counters caught people coming from both directions, which is what a three-side-open exhibition stall design at WAPTAG Water Expo Gandhinagar is for.