Fayme Engineering: 42 sqm exhibition stall design at Pharmatech Expo Gandhinagar

Project Details

Pharma buyers judge a supplier on the weld, the finish and the instrumentation, never on a rendering. Fayme Engineering wanted its purified water skid and a process vessel physically on the floor, which meant the exhibition stall design at Pharmatech Expo Gandhinagar had to take real machine loads across 42 sqm and still stay open on three sides for walk-in traffic.

Materials Used

Pharma buyers judge a supplier on the weld, the finish and the instrumentation, never on a rendering. Fayme Engineering wanted its purified water skid and a process vessel physically on the floor, which meant the exhibition stall design at Pharmatech Expo Gandhinagar had to take real machine loads across 42 sqm and still stay open on three sides for walk-in traffic.

The stand is built as a blue portal frame rather than a box: paired columns and beams along all three open edges, with the same blue repeated overhead as a ceiling grid of recessed downlights. That left the walls free for backlit posters explaining the water system and the vessel. Machines stand centre floor in the open, the counter takes one corner, and lantern pendants hang over the entry to this exhibition stall design at Pharmatech Expo Gandhinagar, warming a very technical space.

The frame behaved like a doorway, so people crossed the boundary instead of peering in from the aisle. Once inside they were standing beside the skid, reading valves and flow meters, with the matching poster lit right behind it. Nothing in this pharma exhibition booth had to be described from memory, and that shortened every technical conversation.