Zeon Group of Companies: 44 sqm Exhibition Stall Design at IPHEX New Delhi 2026

Zeon runs several companies under one mark and manufactures in eight dosage forms, from effervescent tablets to gummies. At 44 sqm open on two sides, the exhibition stall design at IPHEX New Delhi had to separate that range into things a buyer could ask about, instead of one undifferentiated wall of packs. A sub-brand also needed its own spot.

Therapy segments became furniture. Eight orange plinths, each labelled — skin care, pediatrics, orthopedics, critical care and the rest — carry glass vitrine tops holding that segment's packs. The back wall is a field of raised white hexagons with LED outlines, carrying accreditations, capacity figures and two technology notes. Overhead, the exhibition stall design at IPHEX New Delhi opens into an orange coffer grid hung with export-country flags and globe pendants, under a curved white portal with the logo backlit on both faces.

Segmenting by plinth changed how conversations started. Buyers walked to the label they cared about and the team met them there, which beats a general enquiry at the counter. The open ceiling grid kept the 44 sqm build from feeling boxed in despite its depth, and the pink energy kiosk and dartboard corner held foot traffic that would otherwise have passed the stand.