Ronhill's stall at the GGMA Garment Fair, with a lit wooden batten screen and a four-sided logo cube at the corner

Year: 2023

Garment, Cloth, Fashion Industry

Client: Ronhill, Gandhinagar

3 Side Open · Design · Fabrication

Ronhill

Ronhill Shirts: 36 sqm exhibition stall design at GGMA Garment Fair Gandhinagar

Client: Ronhill

Vertical wooden battens wrap the open corner, LED strips slotted between them so the screen glows without a flat printed graphic anywhere. A four-sided lightbox cube hangs at the corner and red channel letters sit on the side fascia. Inside, patterned wallpaper backs the rails and keeps the ceiling quiet. Mustard vinyl replaces the red hall carpet, and the exhibition stall design at GGMA Garment Fair Gandhinagar centres on white sofas, a glass table and moulded chairs.

Project Details

ClientRonhill
IndustryGarment, Cloth, Fashion Industry
ExhibitionGGMA Expo -
LocationGandhinagar, India
Year2023
Type3 Side Open
Stall Area36 sqm
Height3.5 m
StyleWarm wood-batten shopfront with lit screen

2023 · GGMA Expo -

Ronhill Shirts: 36 sqm exhibition stall design at GGMA Garment Fair Gandhinagar — photo 2
Context

The Brief

Boutique, not booth, was the ask. Ronhill had a 36 sqm corner plot with three sides open and neighbours pressing on both flanks, a name that had to be readable from three directions, and enough hanging stock to fill every wall. Density and calm rarely sit together. Getting both into one exhibition stall design at GGMA Garment Fair Gandhinagar was the whole exercise.

Exhibition

GGMA Expo -

Venue

Helipad Exhibition Centre

Location

Gandhinagar, India

Ronhill Shirts: 36 sqm exhibition stall design at GGMA Garment Fair Gandhinagar — photo 3
Services

What We Delivered

3 Side Open
Four-sided illuminated logo cube at the corner
batten screen with vertical LED strips
red channel-letter signage
criss-cross timber lattice
backlit counter lightbox
sofa and table lounge

Materials Used

Vertical wooden battensLED strip lightsdamask-pattern wallpaperwhite laminate wallsblack metal garment railsmustard vinyl flooringacrylic lightbox fasciapaper globe pendants
Ronhill Shirts: 36 sqm exhibition stall design at GGMA Garment Fair Gandhinagar — photo 4

Case Study

01

The Challenge

Boutique, not booth, was the ask. Ronhill had a 36 sqm corner plot with three sides open and neighbours pressing on both flanks, a name that had to be readable from three directions, and enough hanging stock to fill every wall. Density and calm rarely sit together. Getting both into one exhibition stall design at GGMA Garment Fair Gandhinagar was the whole exercise.

02

What We Designed

Vertical wooden battens wrap the open corner, LED strips slotted between them so the screen glows without a flat printed graphic anywhere. A four-sided lightbox cube hangs at the corner and red channel letters sit on the side fascia. Inside, patterned wallpaper backs the rails and keeps the ceiling quiet. Mustard vinyl replaces the red hall carpet, and the exhibition stall design at GGMA Garment Fair Gandhinagar centres on white sofas, a glass table and moulded chairs.

03

Why It Worked

The batten screen gave the stall a threshold. Stock is visible through it from the aisle, but you have to step past to shop, and that step is what began most conversations. Lit on four faces, the hanging cube caught visitors arriving from either direction. For a shirt label, this three-side open booth held buyers through a full range.

Gallery

Inside the Build

6 images · click to enlarge
Project Outcomes

The Result

Four-sided illuminated logo cube at the corner

Key Feature

36 sqm

Exhibition Area

3.5 m

Stall Height

Vertical wooden battens

Primary Material

Project Summary

The batten screen gave the stall a threshold. Stock is visible through it from the aisle, but you have to step past to shop, and that step is what began most conversations. Lit on four faces, the hanging cube caught visitors arriving from either direction. For a shirt label, this three-side open booth held buyers through a full range.

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